Shades Beach & Pool Services


Shades Beach & Pool Services provides beach chairs, umbrellas, water sports, and amenities for guests during their visits to the beautiful Emerald Coast. We realize that our visitors expect and deserve to receive exceptional service during their vacation stay and it is our commitment to deliver a memorable experience that will exceed their expectations.

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Our Company

Shades Beach & Pool Services is a full service beach & pool company that provides beach front properties with an innovative alternative to traditional beach services. Shade’s primary focus is to enhance the guest’s overall perception of the services provided by the property in order to assure repeat business, both corporate and social. Shades provides quality beach equipment rentals, efficient pool deck management, and works with each property in the development of additional recreational and fitness programs in anticipation of the guests desires.

Beach rentals include oak chairs, umbrellas, cabanas, kayaks, SUPS, and boogie boards. New equipment is provided for each property, giving management the opportunity to select the canvas color that best enhances the decor of the property and beauty of the beach. Watersports equipment is provided with safety and fun in mind. Operational instructions and flotation devices are provided with each rental. Additional equipment is made available as the property recommends and beach conditions permit.

Shades Certified Pool Operators provide efficient pool and deck maintenance and cleaning. Appropriate chemical levels are maintained, pools are vacuumed and decks are washed daily. Shades provides pool attendants to distribute and collect towels provided by the property for use at the beach or pool. Attendants also maintain orderly decks throughout the day and monitor appropriate pool behaviors, as determined by the property, in a professional manner. Shades offers guests a complete line of sun-care products. All pool attendants are knowledgeable regarding the best use of these products so that they pass this knowledge along to the guest.

Shades greatest strength is vast guest service experience within the administrative staff that is, in turn, reflected in each employee. Shades operates exclusively in outstanding resort hotels and condominiums that focus on assurance of quality guest service. Due to the experience of working within hotels in front-line guest service managerial roles, Shades administrative staff’s promise is that of enthusiastic cooperation in working with management in the daily operations as well as ongoing development of additional programs and services.